You run the business, so you know when certain types of customer are on the premises. Traditional signage plays looped content and hopes someone notices.
Adaptive Signage is scheduled on a day-by-day, minute by minute basis, and can do a whole lot more.
Automatic ad rotation
Launching a product? Promote the launch during the day and schedule it for a particular time.
A sudden influx of male shoppers? No problem, switch to offers that might be relevant to them.
Link your Adaptive Signage system to an array of sensors to automatically trigger content based on shopper preference. Motion sensors for example allow customer flow rates and dwell time to be measured, so you can optimize your content and store layout to your customers.
You can also link Adaptive Signage to your EPOS database so that promotions can be run dependent on stock levels. Why throw produce away when you can automatically advertise it for sale as it approaches its sell-by date?
Let Adaptive Signage do the hard work of scheduling your most relevant content when it’s necessary. Talk to us today about the possibilities for your business.