Articles

Let's get physical

Browsing DVDs show a movie trailer for the DVD a customer just picked off the shelf Choosing a TV standing in hot zones can trigger a presentation about a particular product Record store browsing trigger audio/video when a customer picks a certain product from the shelf Choosing stationery provide product information right where and when a customer needs it Choosing shoes give shoppers some Virtual Assistance with targeted product information

Customers like to touch things; to pick things off a shelf and hold or try them.

Research suggests that being able to touch a product increases the likelihood of a sale. Help close the deal with our intelligent sensors.

Let signage do the selling

How many sales must be lost through a potential buyer simply not being able to find a salesperson to ask a question? Why not try and convert those into actual sales by giving customers the information they require on exactly the product they are considering?

Using our intelligent sensors with Adaptive Signage you can mark product zones. Any time someone picks up a particular product, automatically trigger a relevant presentation to tell them more about it.

With its multi-channel and multi-frame architecture, an Adaptive Signage appliance can deliver many presentations simultaneously; perhaps one appliance can power your entire car showroom? Zone a camera or sensors on one or more brochure stands and let customers see more information — and keep them on the premises for longer — until a sales adviser becomes available.

Go beyond standard digital signage and become adaptive to your customers’ needs. Contact us now to help meet and exceed them.