Add a USB camera to an Adaptive Signage appliance and open up a world of interactivity for your customers.
Set up ‘hot zones’ to trigger specific content when a configurable amount of movement occurs in that zone.
Brand awareness
The camera has a range of uses, for example:
- To promote brand awareness when customers pick up specific products in-store
- To give customers a more interactive experience with your business by offering them information on services in which they have expressed an interest
- Add a hard drive to the signage appliance and use the camera as a recordable security system
And much more besides.
The feedback loop
The comprehensive logging features mean you can present reports back to advertisers to show them the effectiveness of their campaigns. Being able to demonstrate exactly how many times somebody picked up a product compared with how many of those products were sold is invaluable information to retailers and your partners further up the supply chain.
Be creative with Adaptive Signage and sensor technology to do more for your customers; contact us for more information or to arrange a demonstration.